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Ideal Retail Store Layout |
When planning to put up a business in-store or online
business store, one of the things that should be given careful thinking is your
store layout. It should be attractive and impressive enough to win customers or
buyers. This is done by arranging the goods inside the store or on your webpage
or website attractively. The focus of this document will be more a physical
store establishment rather than of an online store.
If you have Retail Store, Factory Outlet, or any store establishment
you need to think of your inside arrangement which will refers to the display
area, the counter, the furniture and other equipment, the shelves, etc.
Convenience of
The store layout is influenced by several factors:
1.
The Type
of Customers – Will the store cater to a specific age group, race and
gender, or national, international or will it be for general patronage?
2.
The Type
of Merchandise Sold– What type of merchandise will the store be selling?
Dry goods? Wet goods? Schools Supplies? Office Supplies? Electronics? Services?
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Ideal Convenience Store Layout |
3.
The
Space/ Area Limitation of the Store – Does your store have big space? Small
space? The area or space allotted for the store will affect the arrangement of
goods, pieces of furniture, equipment, etc.
4.
The
Furniture and Equipment of the Store – Is there a need for the big pieces
of furniture and equipment? These things should be limited only to the
essentials. Those that are not important in the efficient management of the
should not be included. It will only obstruct smooth flow of movement of both
the customer and the seller.
5.
Manpower
– This refers to the person who will be managing the store. A bigger store
would require more people to attend to the customer’s needs.
Further Reading: